Eco fashion statements: from “basura” to “Bazura”
“Basura” means “garbage” in the Philippines, but change the ‘s’ to a ‘z’ and you’ve got BAZURA, giving “garbage” an air of sophistication and changing the way we think about waste.
Bazura Bags, a Canadian company, has been working closely with a women’s craft co-operative in the Philippines to transform garbage into fashionable handbags. This form of eco-fashion is a perfect example of “upcycling”: the process of converting waste materials or useless products into new materials or products of better quality or a higher environmental value.”
The co-operative pays children from local schools to collect used juice containers specific to this region (millions of which are estimated to end up in landfills daily, as it is a material currently not being recycled). The women then sanitize the juice containers and since they are made of a thin, flexible, metallic-looking material, they are able to sew or weave them into durable, unique handbags. This process helps clean up the environment around the city of Manila and other parts of the Philippines, and helps to promote a culture of Fair Trade – the women working as part of the co-op are also entrepreneurs, as they are all shareholders of the co-operative.
Bazura Bags sell their products online (from e-tailers including Pristine Planet and Zola Goods) and also retail to stores in around 15 countries worldwide. The styles of bags include handbags, messenger bags, lunch bags, purses and many other accessories.
This model of sustainable, community-focused entrepreneurship is spreading: the company has now also begun working with co-ops in Vietnam to create a new line of tote bags, created from used advertising banners made of a flexible PVC material.
There are many women’s craft co-operatives around East Asia that are using post-consumer materials and upcycling them into high end, profitable designer products which sell successfully around the world. Supporting these ventures makes a statement that goes way beyond fashion.
Do you know of any other projects or designers in East Asia using upcycling to make a difference for communities and the environment? Do you have ideas for how we can connect creative communities with designers and catalysts for sustainable practices? Share your discoveries below.







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